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Ready, set...spend!

Students may not be thrilled but retailers love the back-to-school season.
Published August 21 2018
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Projected back-to-school spending is $82.8 billion with the average amount spent per student in kindergarten through 12th grade being $685, while the average amount spent per college student is $942. The strong economy is expected to boost retail’s second-biggest season. The average amount spent per students in kindergarten to 12th grade is $237 on clothes, $187 on electronics, $139 on shoes and $122 on supplies. For college students, the average amount spent per student is $229 on electronics, $153 on clothing, $109 on furnishings and $103 on food. Information sources for this graphic included: National Retail Federation and Prosper Insights and Analytics 2018 survey.